27 Mar Fashion Revolution, the power of fashion to change the World
On 24th April 2013, when the Rana Plaza building in Bangladesh collapsed and killed 1,138 people and injured 2,500, a turning point was marked in the fashion industry. When the five garment factories, who supplied clothing to big global brands, disappeared in minutes, people around the world began wondering about what was really happening in that country and others like them. Since then, people from all over the world have come together to use the power of fashion to change the world.
Fashion Revolution was born in that moment. Designers, academics, writers, business leaders, policymakers, brands, retailers, marketers, producers, makers, workers and fashion lovers join to work in a unique direction, to create a way of making our clothes safer, cleaner and being produced in a fairer way.
Nowadays, the majority of people who make clothes for the global market live in poverty, unable to afford life’s necessities. Many are subject to exploitation; verbal and physical abuse, working in unsafe and dirty conditions, with very little pay. Are we aware of what really happens when we make a purchase? Have we ever thought about who is making our clothes or in what conditions? When we buy clothes, we do not usually think about these questions.
Now, a new mentality is appearing and it is one which considers a better world for everybody. A world that is more sustainable, based on a circular economy and environmentally friendly. Thinking this way, we will make a better world for future generations. This will be our gift to them.
At the IE Centre for Social Innovation, we are part of the movement that supports Fashion Revolution. Come to our Fashion Revolution event on 26th April to learn more, together with experts that will explain what is happening in fashion now, how they are working to confront environmental challenges and how the circular economy is helping them to reach their goals. We invite you to join us on 26th April in Area31, in Madrid. Come and change the World!!